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Listing Title The Art of SEO: Mastering Search Engine Optimization  

If your company is going to succeed in the web economy, optimizing your site for search engine visibility is essential. In this book, four of the most noted experts in the field of search engine optimization (SEO) provide you with proven guidelines and cutting-edge techniques for planning and executing a comprehensive SEO strategy. The authors clearly explain SEO fundamentals, while correcting many common misconceptions. A well-designed, easy-to-navigate website is useless if no one can find it. If your company is going to succeed in the web economy, optimizing your site for search engine visibility is essential. In this book, four of the most noted experts in the field of search engine optimization (SEO) provide you with proven guidelines and cutting-edge techniques for planning and executing a comprehensive SEO strategy.

The authors clearly explain SEO fundamentals, while correcting many common misconceptions. If you are new to SEO, you'll get a complete and thorough SEO education, as well as an array of effective tactics, from basic to advanced. Seasoned practitioners will find this book useful as a complete reference to SEO best practices.
  • Explore the underlying theory behind SEO and how search engines work
  • Learn the steps you need to prepare for, execute, and evaluate SEO initiatives
  • Examine a number of advanced strategies and tactics
  • Understand the intricacies involved in managing complex SEO projects
  • Learn what's necessary to build a competent SEO team with defined roles
  • Glimpse the future of search and what lies ahead for the SEO industry
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Specifications Visit View Demo | Download Download
Platform(s) Linux,, Windows,, Mac OSX,, Sun Solaris,, FreeBSD
Database(s) None
Version 2009
File Size < 100KB
Date Added Monday, July, 12th 2010
Last Updated Monday, July, 12th 2010
License Information
License Type Commercial
License Information Publisher: O\'Reilly Media | Released: October 2009 | Pages: 608
Price 44.99 USD
Resource Posted by: Archana Chadha. This script listing has been viewed 2290 times so far.
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Script Number: 2966
Rating: 5 out of 5 from 1 votes
Rating Bar: 5 Stars
 
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